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On 7 March 2007, Fairfax Media announced a new website for Brisbane, called the Brisbane Times.The website initially employed 14 journalists and was an attempt by Fairfax to break into the South East Queensland market.

The company also gained a number of other regional newspapers, radio stations and websites; plus agricultural publications in various countries.Fairfax Media was founded by the Fairfax family as John Fairfax and Sons, later to become John Fairfax Holdings.The Fairfax family lost control of the company in December 1990.In October 2006, speculation began to grow that the company would be bought out and split up after the passage of changes to Australian media laws.Rival media company News Corp Australia purchased a 7.5 per cent stake in the company at this time, with the stated aim of keeping Fairfax in one piece.

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